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Getting Your Song on SiriusXM: A Step-by-Step Guide

Updated: Dec 4, 2023

So, you've got a fire track ready for the airwaves on SiriusXM?

That's fantastic! But, how can you make it happen?


Don't worry; I've got the lowdown on how to make your dream come true.


Step 1: Ensure Your Music Is Top-Notch

Before thinking about getting your song on the radio, ensure your music is professionally recorded, mixed, and mastered. Quality is paramount.


Step 2: Choose the Right SiriusXM Channel

SiriusXM offers a variety of channels for different music genres. Select the one that best matches your music style and target audience. Do your research by listening in to find a channel that aligns with your vibe.


Step 3: Prepare a Stellar Pitch

You need to sell your song, and a well-crafted pitch is essential. Create an engaging email or press kit that includes:

  • A brief bio about yourself and your music.

  • A high-quality MP3 of your track.

  • A well-written press release.

  • Links to your social media and website.


Step 4: Find the Right Contact

It's time to reach out. Research the music directors or program managers for the specific SiriusXM channel you've chosen. Connect with them on LinkedIn or find their contact information on the station's website.


Step 5: Send Your Pitch

Send the pitch you crafted earlier. Be concise, professional, and passionate about your music. Make it irresistible for them to give your track a spin.


Step 6: Follow Up, But Don't Be Annoying

Persistence is key, but don't become a pest. Send a polite follow-up email or message if you haven't received a response within a reasonable time frame.


Step 7: Network and Promote

While waiting for that SiriusXM airplay, continue promoting your music through social media, local gigs, and online platforms. Building a fanbase and generating buzz around your track can catch the station's attention.


Step 8: Celebrate Your Success

Once your song makes it to the airwaves, celebrate! Share the exciting news with your fans and keep up the momentum.


Bonus Tip: Be Ready for Interviews

If your track gets picked up, be prepared for potential interviews or promotional opportunities. Work on your speaking skills and convey your passion for your music.


There you have it! Follow these steps, and you'll be well on your way to getting your track played on SiriusXM. Remember, persistence and quality are your best allies in the music industry. #OnTheRadio #SiriusXMSuccess

 

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